Search for Google

Google search engine

Google is a search engine for finding files on the Internet. It was created by Sergey Brin and Larry Page in 1996 as a research project at Stanford University. It was previously called BackRub, but Brin and Page later decided to change the name to Google is inspired by the term googol (in English: googol), which means the number 10 raised to the power of 100.

The idea of extracting information from the data accumulated on the Internet sparked both Brin and Page to invent a new type of search technology, and the key was to take advantage of the ranking capabilities of Internet users by tracking the backup links for each site, which is The number of other pages linked to it.

Most other search engines display a list of websites arranged according to the number of times the search word appears in them, but Brain and Page combined the search function with the number of links to each website (in English: website). That is, a website that contains thousands of links will be more valuable than a website that contains a small number of links, and the search engine will place the site with many links in the list of possibilities, and the pages linked to the site with many links will have a higher vote (in English: vote) than the pages linked to a site with more links. Few links.

Google Inc.

Google was founded by Sergey Brin and Larry Page in 1998, and is a subsidiary of Alphabet Inc, headquartered in Mountain View, California.

Google began as an Internet search company that handles more than 70% of online search requests around the world, and now offers more than 50 online services in addition to its various products. Such as e-mail known as Gmail (in English: Gmail), and creating documents over the Internet, to programs for mobile phones and tablets, and Google acquired Motorola (in English: Motorola Mobility) in 2012 AD, which opened the way for it in the market for selling electronic devices such as phones. Portable.

Google is now one of the four major companies influencing the technology market, along with Apple, IBM, and Microsoft, due to the widespread size of its services, and despite... This is a huge number of products, but the Google search engine remains the basis of its success. In 2016, Alphabet achieved almost all of its profits through advertising based on user searches.

Beginning and establishment

In mid-1998, Brin and Paget received external funding from investors in addition to family and friends, amounting to about one million dollars, and they set up a store in Menlo Park, California, under the name Google. By mid-1999, Google received new venture capital funding worth $25 million, and Google was It handles 500,000 search requests per day.

Google's activity began to increase in 2000 AD when it became the client search engine for Yahoo (in English: Yahoo), the most popular site at that time. By 2004 AD, Yahoo had dispensed with Google services. Despite this, users continued to search on Google 200 million times per day. This growth continued until it reached three billion searches per day by the end of 2011 AD, and the name Google became famous and a common expression everywhere, and the word Google entered the dictionary as a verb (in English: verb) meaning to search on the Internet, and to accommodate this unprecedented amount of data, Google built 11 data centers around the world, each containing hundreds of thousands of servers that were built specifically for this purpose.

Change of management

Google's tremendous growth led to internal management problems, as investors felt that the company needed an experienced manager, so Eric Schmidt, who holds a doctorate in computer science, was appointed president and CEO of the company in 2001. Schmidt held similar positions before that at Novell. Inc) for software, and during Schmidt's presidency as CEO, Page served as president of products, and Brin was president of technology, and the trio ran the company with tripartite authority until 2011 AD, where Page assumed the CEO role, Schmidt became CEO, and Brin adopted the title of Director of Special Projects.

Market value

The company's initial public offering (IPO) in 2004 raised $1.66 billion, and this placed Google's founders among the richest people in the world. The shares were sold in a public auction aimed at equating ordinary investors with investors specializing in the financial sector, and Google was added to the index. Standard & Poor's (in English: Standard and Poor's) in 2006 AD, and in 2012 AD, Google became one of the largest American companies not included in the Dow Jones Index (in English: Dow Jones) due to its market value.

Development and expansion

In August 2015 AD, Google reorganized itself to become a subsidiary of Alphabet Holding Company (in English: Alphabet Inc), and Internet search, advertisements, applications, and maps remained, in addition to the Android system for operating mobile phones, and the video sharing site YouTube (in English: YouTub ), under Google, where Sundar Pichai became its senior vice president of products and its new CEO, and other Google companies became; Such as Calico, Nest for home products, and Google .

Classified ADs

Google's enormous profits and the popularity of its search engine directed the attention of advertisers to the Internet as a new advertising market, which led to rapid growth in this field, as American newspaper advertising decreased from its peak of $64 billion in 2000 to $20.7 billion in 2011, while it grew. Global online advertising increased from approximately $6 billion in 2000 to more than $72 billion in 2011.

Google spent large sums of money to secure the great marketing advantages it achieved over the Internet. In 2003, it spent $102 million to Applied Semantics, which is the company that manufactures the AdSense service to run various advertisements on the web pages of websites. The Internet, and in 2006 AD, Google also paid the same amount to dMarc Broadcasting for advertising on the Internet, and in the same year it announced that it would pay $900 million over three and a half years to sell the rights to publish advertisements on the MySpace website (in English: MySpace).

In 2007, Google bought DoubleClick, an online advertising company, in an acquisition that was considered the largest to date, with a value of $3.1 billion. Two years later, as a result of the tremendous growth of advertising in the mobile application market, Google concluded a deal worth $750 million to buy an advertising network. Mobile phone AdMob (in English: AdMob), and the aim of these purchases was to expand from search to advertising, by combining the databases of different companies and customizing ads according to individual consumer preferences.

Services and products

In addition to its famous search engine, Google offers a range of services and products to users, including:

Android operating system (in English: Android) for smartphones.
Blogger website (in English: Blogger) used to display and create a personal blog.
The free email service Gmail (in English: Gmail).
The social networking site Google Plus (in English: Google+).
Google Ads (in English: Google AdWords), which enables users to pay to advertise on the Google search engine and other Internet sites using Google AdSense (in English: Google AdSense).
Google Books (in English: Google Books), which contains hundreds of thousands of books that can be searched electronically.
Google Calendar to organize your schedule and share events with others.
Google Cloud (in English: Google Cloud) to store data and run applications, in addition to keeping backup copies of files.
Google Docs (in English: Google Docs) to open Microsoft Office documents (in English: Microsoft Office) and share them with other users connected to the Internet.
Google Drive (in English: Google Drive) to view, edit, and store documents and files in Google Cloud.
Google Earth (in English: Google Earth) to see almost every place in the world from satellite, get directions, find nearby stores, and more.
Google Apps Store (in English: Google Play) to search for applications, books, movies, and music and download them on devices running the Android system.
SMS (in English: Google SMS) for sending text messages over the phone.
Google Translate (in English: Google Translate) to translate various texts.
Google Wallet (in English: Google Wallet) for sending and receiving money from other people.
YouTube website (in English: YouTube) for downloading and watching video clips.
Internet browser Google Chrome (in English: Google Chrome).